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1721 Whittier Ave

Costa Mesa, CA 92627

Mon-Fri, 8am-4pm

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Cleaning Sneakers: Picking the Perfect Products to Protect Your Kicks

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Sneakers have an important job. They serve as your feet's protectors as you romp around town, which is especially vital in the summertime. Your prized kicks help avoid muddy feet at backyard barbecues and squished toes at crowded concerts. However, they can take on some serious wear and tear during the process. Let's face it, a comfortable and stylish pair of sneakers is not cheap either. When it comes to cleaning sneakers that are getting extra love this summer, it's time to return the protection for your shoes and your investments.

Here at X, we understand that high quality shoes need high quality products to maintain their appearance, comfort and form. Therefore, our products are effective without harsh chemicals that further harm your favorite shoes. We believe cleaning sneakers can easily be environmentally-friendly and get the job done.

To start cleaning sneakers the right way, we broke down the best products and techniques to use.

Picking the perfect products

X shares tips for cleaning sneakers

Choosing the perfect pair of shoes for a special event or everyday wear is an important decision. Likewise, choosing the right products to take care of your investment is equally as important.

Instead of purchasing products individually, the easiest way to build your collection quickly and get the best deal is to invest in a cleaning kit.

X shares tips for cleaning sneakers

If you're still debating whether the entire kit is worth it, think about your car. Sure, it looks great after a car wash. However, the extra wax, detailing and final touches is what sets it apart from the other cars on the street. Your shoes are no different. In addition to improving the final outcome, products in a kit are often designed to work together and make each other more effective than they would be on their own.

The X Clean and Protect Sneaker Cleaner Exclusive Kit ($44) includes a ready-foam pump sneaker cleaner and water and stain repellant with a bamboo scent. In addition, the kit comes with an all-purpose boar bristle brush and midsole boar-mix bristle brush an microfiber sneaker cloth.

Why these products are effective at cleaning sneakers

X shares tips for cleaning sneakers

Ready-Foam Pump Sneaker Cleaner: The ready-foam pump offers easy waterless cleaning. When it comes to cleaning sneakers, the ingredients are tough on stains but gentle on shoes. It's formula is 99 percent vegetable-derived, solvent-free and readily biodegradable. The Californian-made product is most effective on leather, synthetic leather, rubber and synthetic leathers and meshes. Lastly, it offers a fresh bamboo scent, removing any leftover smells. 


Water and Stain Repellant: After cleaning sneakers, it's time to think about protecting them for future use. The water and stain repellant spray is easy to apply and adds long-lasting protection against environmental irritants. Without using harsh chemicals, the spray avoids discoloring or peeling shoes.


All-Purpose Boar Bristle Brush: Boar bristle brushes are useful when removing debris and buffing product into sensitive materials like leather and suede. Specific to boar brushes, the bristles are sturdy enough to dislodge stubborn dirt, sand or rocks stuck to sneakers while being gentle enough not to add further scuffs or scratches.


Midsole Boar-Mix Bristle Brush: Like the all-purpose brush, the midsole brush utilizes boar bristles. The difference is the midsole brush is specifically tailored to dislodge irritants from the midsole of your sneakers. In addition, it is the ideal brush to prepare the surface for applying the ready-foam.


Microfiber Sneaker Cloth: Microfibers are very thin, which allows them to be more absorbent than traditional cotton cloths. Moreover microfiber clings to dirt and grease making cleaning sneakers possible without water. This works well when used in conjunction with the waterless ready-foam cleaner.

How to get started cleaning sneakers

X shares tips for cleaning sneakers

When it comes to cleaning sneakers, using the products in their intended order will deliver the best results. For X products, all it takes is five easy steps to provide clean, resilient sneakers that will turn heads for the right reasons all summer long.

Step 1: Dislodge any dirt or debris using the boar bristle brushes on their intended areas. Make the surface as smooth as possible before applying cleaning products.

Step 2: Pump ready-foam on to the all-purpose boar bristle brush.

Step 3: Scrub sneakers in a circular motion. For suede, brush to lift nap.

Step 4: Wipe clean with a microfiber towel to pick up any leftover irritants. Repeat steps two and three as needed. After, allow your shoes to air dry.

Step 5: Spray sneakers with water and stain repellant to provide future protection and shine.

X shares tips for cleaning sneakers